For the most beautiful home in the world

»We will make your house the most beautiful home in the world« – with this promise, we have been developing products for flooring, wall and ceiling design with the highest standards of design and quality for over 40 years. The product range includes engineered wood flooring, laminate flooring, and resilient flooring, as well as wall and ceiling panels, all of which are manufactured at the German headquarters in Coesfeld and the Austrian production site Güssing.

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Our values

We have developed a compass of values that guides us in all our decisions. It determines Parador's actions and gives reliability to what we do. This applies to our company and our products – from inspiration and design through to the materials used.

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Many people love and feel the inspiration found in products. That is why we invest a lot of energy in creating new possibilities and implementing convincing products. Stimulating developments in architecture and living design repeatedly inspire us to come up with new ideas. Cooperation with outstanding personalities on the international design scene also contributes to the design variety of Parador flooring, which puts people and their ideas at the centre of attention.

Without our uncompromising manufacturing perfection, Parador's claim to creative leadership could not be realised. Products from Parador are characterised by a functional composition and intelligent technology for healthy living. Attention to detail, willingness to develop and inventiveness accompany their production. As a result, products made of high-quality and recyclable materials are created that delight demanding customers.

living performance

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Living Performance

Parador combines the art of living and performance. For us, the art of living means drawing inspiration from both big and small moments and feeling appreciation for the beauty of things. Performance is a permanent feature of our life. Day after day, performance is demanded from us. Those who perform every day need solid ground under their feet.

One mind

The world is moving closer together, the value of community is taking on a whole new meaning. For each individual, the home is moving even more centre stage of one's life. We are part of that home with our products.

 

Living performance is the core of our brand and our daily motivation. Our products are made in Germany and Europe, our service comes from the heart of Germany. This awareness is the foundation for all our projects.

 

We are now preparing the ground for a successful future.

History
March 2024

Parador Perspectives 2024

Parador invites its retail partners to the first Parador Perspectives 2024 to present the latest developments in product and service.

January 2024

Parador builds new logistics centre

Parador breaks ground for the new logistics centre in Coesfeld, sending a clear signal for greater efficiency and sustainability at the site.

2023

Parador modernises branding

Parador presents its modernised brand image with the new international claim ‘Beautiful interiors start with the floor’.

2022

Parador is top innovator 2022

Parador is included in the ranks of Germany's 100 most innovative medium-sized companies with the TOP 100 seal of approval and honoured as a Top Innovator 2022.

October 2021

Parador opens 360 degree tour

Retail partners and end customers can take a virtual 360-degree tour of the Parador Trend Centre. The tour leads through the various areas of the Trend Centre and allows visitors to experience them in an informative way. It can be accessed via the Parador Online Brand Store.

August 2021

Parador plans climate-neutral production by 2025

Parador decides to massively reduce carbon dioxide emissions in production by the end of 2025 and to make production at the Coesfeld and Güssing sites climate-neutral.

February 2021

Parador opens digital customer studio

For the first time, Parador personally presented all new product developments to its retail partners in the ‘Digital Parador Customer Studio’ in an individual live stream.

2020

Parador launches online brand store

With the Online Brand Store, Parador is creating an e-commerce platform that combines the online and offline worlds in order to maximise customer orientation.

2019

Joint venture China

Parador continues its expansion in the Chinese market with a strategic partnership.

July 2018

HIL acquires Parador

HIL Limited, a subsidiary of the Indian CK Birla Group, acquires Parador from the previous main owner, NORDHolding Unternehmensbeteiligungsgesellschaft mbH.´HIL Limited is the leading producer of building materials and building components in India.

January 2018

Second International Trade Days

Parador once again invites to Coesfeld: Under the motto ‘The Character of Performance’, Parador presents new products and services as well as the new studio concept for the point of sale to its retail partners in the newly designed Trend Centre.

2017

Parador celebrates its 40th anniversary

To mark its 40th anniversary, Parador has launched the ‘40 years, 40 projects’ campaign. Associations, charitable organisations, businesses and private individuals can enter a competition to win a floor worth up to €4,000. An internal jury will select a total of 40 projects and document their realisation.

2016

NORD Holding acquires Parador

NORD Holding Unternehmensbeteiligungsgesellschaft mbH acquires Parador and its subsidiaries from the previous owner, the Hüls Group, with effect from 1 October 2016.

2015

First International Trade Days

Parador invites its retail partners to the first International Trade Days in autumn 2015 to inform them about the latest product and service developments at its own trend centre in Coesfeld.

2012

Parador presents new Eco Balance ranges

With Eco Balance PUR, Parador presents a new, plasticiser-free resilient floor covering. The healthy and sustainable range is complemented by Eco Balance Laminate Flooring and Eco Balance Engineered Wood Flooring.

2011

Parador develops new brand positioning

The claim ‘living performance’ accompanies the Parador brand from now on.

2009

First Design Edition from Parador

The positioning ‘Luxury flooring concepts’ is confirmed in the product range of the Edition Design collection and the Laminate Identity product.

2007

Parador founds Parador Parkettwerke

Parador takes over Gebrüder Meyer Parkettindustrie GmbH in Güssing and founds Parador Parkettwerke.

2001

Joint venture

Parador enters into a joint venture with Gebrüder Meyer Parkettindustrie GmbH in Güssing.

1977

Foundation

Parador is founded in Coesfeld.

History
March 2024
January 2024
2023
2022
October 2021
August 2021
February 2021
2020
2019
July 2018
January 2018
2017
2016
2015
2012
2011
2009
2007
2001
1977
Award-winning

Find out more about the company Parador and what makes us special.

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Take a stance Learn more
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Living design Learn more
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Innovative thinking Learn more